Why buy it if you can download it ?????

 

 Digital media against Traditional media .

Social networking   known as digital medial reaching broader audience.

I strongly agree, traditional media  is effective  in the world of digital media , reason being is that  technology has taken over our world this includes people living in the modern life using , Smart phones , Digital books , website to access information , Download Apps, music, movie, videos,  Blogs, just to name a few. To  support my statement   due to  my research  it is proven that  businesses  use digital media it’s known as Digital Marketing  rather than traditional media  in order to  market their business  since many people have access to information  without learning it , it is cheap , the market can reach a large number of audience  in a short period of time .

The difference between Social media (new media) and, traditional media  (old media ) examples are:

                                           

The battle between traditional media and social media it terms of  Advertising  .

what used to be referred as old media( Traditional media) many people no longer rely on it.

Digital media everyone has access to it. In terms like these it’s a bonus to business and stakeholders both parties benefit the business gets their message across (advertising) and targets a lot of people in a short period of time ,clients save money and time by shopping online , get  information about the product, people receive fresh information, people can share their own opinion  by voicing out on social media e.g. Blogs .business get to hire less people because they rely on technology.  E.g. they preventing door–to-door advertising and promotions. People can engage themselves on social media with confidence  protecting their identity. e.g. using passwords & usernames. Share their talent on social media. Technology helps the market improve due to interacting with  customers using social media it’s part of the business strategy   .e.g. people can view their thoughts about the brand it also build relationships with clients much easier in a faster pace.
 

Traditional media has it’s own pros and cons but people no longer rely on it. As you know Advertising in the media industry it’s all about keeping up with time in order to attract your suitable stakeholders and using the suitable media. Well traditional media it  takes time to gather information ,this includes editing , photography , advertising ,interviewing people , printing  & publishing   it can be daily or monthly e.g. in order for  a newspaper & magazines  to run smoothly  we need skilled professionals to do the job, but it is a long process  one of the disadvantages are since people have access to information  video , music  , movie shops slowly shut   down because many people have access to information by downloading.